Search Engine Optimization or SEO as it’s usually called is an online marketing strategy to rank your website higher on search engines.
With Google the first 1-4 results are paid ads through Google AdWords and another 1-4 are located at the bottom of the page. You can recognize the ads by the green icon. In the middle of the paid ads, you’ll find the top 10 organic search results. Most users only click on the first few results so your goal should be to end up within these top organic results. However, it can be very hard to be listed on the first page depending on your industry.
Investing in SEO can have an exceptional rate of return compared to other types of marketing. So how do you get on the first page of a search engine? That is where SEO comes in! You need to figure out what your prospects are searching for so that you can make sure that they find your website.
Higher Page Rankings
What kind of SEO marketing does Zardness offer?
Our team works with a number of targeted SEO practices that are designed to facilitate the organic growth you’re looking for. We create a tailored plan based on these key methods:
- Keyword research & competitor research
- Analytics setup & review
- Link building campaigns
- SEO optimized content creation
- Search engine ranking reporting
Types of SEO:
White hat SEO
If you are serious about improving search traffic and are unfamiliar with SEO, I recommend you to hire an expert.